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Good Creative Spirit
I miss my creative side – this old Toyota ad reminds me of the advertising days.
Super Cool Stuff
I seldomly get really impressed with websites – but here is an eyeopener to USERINTERFACE+CONTENT+MAGIC – all in one. (You have to update Flash – but its SO WORTH IT). And OK – I admit it – Im a big Oasis fan.
Via TP from HelloGroup
Httpool.com – Profitable and Growing like hell – in hypergrowth region
Dear valued reader – I want to share a possitive story with you.
Via one of the funds I’m involved with im very proud to be investor in Httpool.com in Slovenia – and it really lives up to my number one criteria: GOOD PEOPLE. The team is outstanding and the growth is stellar – the plan is to build the largest global ad network focused on emerging markets.. And VCs from all over the world are now head over heals to get in. As always it will take another couple of years to become worth 200mio€ – but Im 100% confident it will.
About the Company (Well besicly its an online advertising network)
Established in 2000, Httpool is the leading Central and Eastern European full service online
advertising provider, with international reach and focus on emerging markets. Httpool is an
optimal partner for international clients addressing emerging markets, local advertisers
seeking a one-stop solution, large publishers struggling to monetize their international traffic,
and local publishers trying to increase their revenue potential through diversified advertising
and international budgets
SOME OF THE KEY STATISTICS HIGHLIGHTINGS STRENGTHS
1. 10 offices in Central and Eastern Europe, Germany and the United States,
2. 25+ international partnerships with major networks, exchanges and publishers,
3. 50+ online media specialists across 10 offices,
4. 1B+ monthly impressions on 3.000+ sites,
5. 2.000+ successful campaigns for 600+ referential clients in 2007,
6. 36% market share and 90%+ reach on markets established prior 2008,
7. Proprietary leading contextual advertising solution in Southeastern Europe,
8. World-class technologies; from DCLK, RMX, nugg.ad to SearchForce.
Mind Catching Ad
Im just a slaes guy – who loves cheap (smart) ways to get lots of attention – and here is one more of the ads that I really like. Try to show it to a kid – and he/she will refresh for hours…
Its not original – but what the heck – when the #1 Danish advertising agency can do 15mio$ profit from producing the same ad in different skins for 20 years ;)
What A Day – Im hammered
Today I had a 100% fantastic expirience. I was invited to the FREEWAY BAD ASS CAMP – where this Danish online empire -> Number one in Dating, Auctions, Partyphotos (new category), Teen Flirting and much more. Henrik, Morten and UPDATE (Morten Sr. is also a very important part) started this as a garage project 9 years ago – and today they have the most sexy and profitable online/media company in the world (looking at impact pr. capita – pitty its only present in Denmark). The 15 companies they own – always with 51% minimum – are all build with fokus on social/community features and paying subscribers – even the auction site has 33%+ paying subscribers ;) – and now they are starting to see the advertising revenue kicking – and THEY CANT STOP SMILING – they feel its FREE PROFIT – nearly too easy. Wow – I wish I had made some video – but Im having a PODCASTING MENTAL BLOCK – I simply dont feel comfortable taking out the cam – darn…
So anno 2007 – hearing these hot hot companies and the 3 majority owners and 20 minority owners (all web entrepanuers to the bone) – speak and discuss and exchange knowledge was like being in heaven for me. And when i gave my shameless selfpromoting presentation – I had to jump over all 12 slides about – >”Just do it” -> “Act” -> “Imagine how cool its would be” – because these guys where allready many times there…
And then on top of all this – we where picked up in Wagner Jr. plane – it was my first time in such a small plane – and I got totally – high.
HelloWeb now public
Formerly known as Jull og Stejle – and with a history going back to 1992 – HelloWeb – is now a part of HelloGroup. I cant wait to see what will happen when this giups turs just one year old in July ;) – its good people and powerfull execution. Personally Im very much looking forward to the days when they can do more stuff for LundKenner…
Creativity
This really hit a soft spot in my brain – I just like it.
Link via a Russian Blogger – and Thomas from HelloDesign.
Super Bowl Ads – call Mr. Olrik
I just saw all the adds – from the world biggest media event – and every thing SUCKS – exept from- Coke vgame, one GM, goDaddy (the do call to action ) and Coke Bottle History.
Next year – I would buy all the space – and hire Balder Olrik by know to do them all – if I was NFL – and then sell them on eBay – including SPOT. Bear, Recruiting, Car, Softdrink – go Balder – just produce them whitelabel – and the photoshop will do the rest. See Balders famous BullGuard movies once more
Newletters and beyond
I think that newsletters has a bright future, specially with a twist. This company seems pretty easy to make some trouble too – http://www.comeandstay.com/
I love Hjem.dk – specially the people
Hjem.dkis a killer oldshcool web1.0 (i luuuve that) e-commerce website – with indredible traction. As always its about people and Thomas Dybdal is just a true master. Apparently he has a past as a soccer patriot :) after Denmark became European champions in 1992
Only In NYC – Yesterday
I met with
Don – the guy behind AM, New York – 73y and cool
Oren – the guy behind hotbar – ~34 and smart and nice
Afsaneh – selfmade ibanker – 47 and only just started
Chris Dixon – ENTREPAUER – 3x determined and calm and getting married
Alok – hedgefund head – 3x and going to do big stuff
Andrew – going into private jets – 3x and just started
NYC is just so happening – like nowhere – more pictures
I Love Being Part Of Hello
Off course its mostly because I liked Melrose Place in the 90’eis and was in love with Heather Locklear (Ive always had superb bad taste in tv, movies and music). But its also because you can make supercool design skietches on interior design – when you are a marketing/advertising company like HELLO.
– and actually people are serious about it.
I LOVE IT – chekc this out <- fixed – stellar!
Best Thing After Sliced Bread
Ive had quite some ventures and Ive consulted as many. But nothing ever took of like our Advertising/Consulting company – where Soren and Jakob Langemark just hires the best people and gets the most amazing accounts. Langemark is one of those few Danes who can really make it MEGA BIG. And I cant express how proud I am to work with him.
Even though he cant find a name for our agenzy :(
Hmm – one more i dont understand
This RED thing – is probobly done with a good hearth – but I dont see take off
BullGuard Opening (Copenhagen)
Feel free to drop by – and enjoy the new swanky offices.
18-22.00
Njalsgade 21E, 2nd floor
2300 Copenhagen S
RED HERRING, Paris
Ii must say that I respect the Red Herring team and organisation very much / for their way of keeping a high standard at the endless stream of conferences. RESPECT! And for the networking these conferences are GOOD+. Only minus is the crazy price.
Always Nice
How can Nike do such fantastic ads – year on year ? – god BrandManicure ;)
Tv ads
In Denmark we had some extremmmely bad ads for our local dairy with neandertalers – pretty close to this – just without the humor AdForum: FedEx
